The wait is officially over! The global pop and hip-hop mogul, Badshah, returns with a commercial blockbuster that’s poised to dominate dancefloors worldwide – ‘Kokaina’ featuring Punjab-based powerhouse vocalist Simiran Kaur Dhadli and actress Natasha Bharadwaj. Released via Saregama Music, the music video is now live on the label’s YouTube channel and available across all major audio streaming platforms.
Following his previous record-shattering collaborations with Saregama Music on ‘Paani Paani’ (approaching 1 billion views on YouTube) and ‘Morni’, Badshah is once again elevating the standard with ‘Kokaina.’ This party anthem is a dynamic fusion of infectious beats, razor-sharp lyrics and an irresistible hookstep, primed to ignite the upcoming festive season as the ultimate party starter.
The track is powered sonically by Hiten, whose top-tier production gives the upbeat track its’ pulsating peppy vibe. Contributing to the high-octane magic, the dynamic duo comprising of Piyush & Shazia infuse their creative brilliance into the choreography that transforms the track into an electrifying slick dance floor anthem.
Badshah shares, “Kokaina isn’t just a song; it’s an experience. It’s about embracing the moment and celebrating life as it comes. This track embodies the fun and freedom we all yearn for, and I truly hope it brings together people both on and off the dance floor.'”
The music video is a visual feast, showcasing Badshah’s king size persona and striking artistic ingenuity. In a true Badshah-esque style, the track serves not just as another commercial song but a pop cultural moment, backed by a campaign that had fans and celebrities talking ever since he teased the word “क on his socials.
With ‘Kokaina’, Badshah and Saregama continue their streak of delivering era-defining hits. As the track gears up to dominate global charts, one fact is undeniable- Badshah’s reign at the pinnacle of the commercial music scene is stronger than ever.
Watch the song here –
YT – https://www.youtube.com/watch?v=yRWdchy43zY
IG – https://www.instagram.com/reel/DO7uFo_jzJC/?igsh=MTFsYjM0d3BlM2Zhcg==