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Bring the Stadium Home with Samsung ‘Big TV Days’ Sale on Ultra-Premium TVs

GURUGRAM, India – June 03, 2024 – Samsung, India’s largest consumer electronics brand, today announced exciting offers on its big TVs, including the ultra-premium Neo QLED, OLED and Crystal 4K UHD TVs. The Big TV Days offers have been introduced for the T20 Cricket World Cup to enhance users’ entertainment experience bytruly bringing the stadium home.

Customers purchasing Samsung TVs during ‘Big TV Dayswill get a free Serif TV worth INR 89990 or a Soundbarworth INR 79990 free, depending upon the TV purchased. Customers can also avail easy EMI starting INR 2990, and cashback up to 20%. The offers will be available on, leading retail stores, and various other online platforms, ensuring convenience for consumers nationwide. The offers will be available between June 1 and June 30, 2024. The offers are available on 98″/85″/83″/77″/75″ sizes across the Neo QLED, OLED and Crystal 4K UHD TV range on select models.

Samsung is bringing the transformative power of Artificial Intelligence (AI) in home entertainment to improve consumers’ lifestyles and offer exceptional viewing experiences. These televisions redefine the home entertainment experience, offering accessibility, sustainability and enhanced security with the power of AI.

“Our ‘Big TV Days’ campaign coincides with the T20 Cricket World Cup to meet the growing demand for larger screen sizes and premium viewing experiences. By offering our ultra-premium range of TVs including Neo QLED, OLED and Crystal 4K UHD TVs with exciting offers, we aim to bring the immersive experience of a stadium directly to our customers’ homes. With our state-of-the-art AI-powered televisions, customers can expect exceptional picture quality, immersive audio and sleek designs. Furthermore, the addition of AI provides an unparalleled cricket viewing experience for consumers with features like 8K AI Upscaling and AI Motion Enhancer Pro working together to bring exceptional clarity during a live match with minimal ball distortion and blurring,” said Mohandeep Singh, Senior Vice President, Visual Display Business, Samsung India. 

Samsung has also curated localized smart experiences for Indian consumers to include a range of services like gaming, entertainment, education and fitness, which are available in these televisions. The Cloud gaming service enables users to experience AAA games with plug and play – with no console or PC required. Samsung Education Hub helps users to experience big screen learning with live classes, making learning for your kids more interactive and immersive. Additionally, with TV Key Cloud service, consumers no longer need a set-top box as it enables direct transmission of content through the cloud. Samsung TV Plus provides 100+ channels free with instant access to news, movies, entertainment and more.


The Neo QLED 8K range comes powered by the NQ8 AI Gen2 Processor, which enables AI-powered experience for content providing life-like picture quality. The NQ8 AI Gen2 Processor is powered by 256 AI neural networks that help transform both picture and sound to deliver an 8K experience whether you are streaming OTT services, playing your favourite video games or watching live sports.Samsung’s Neo QLED 8K TVs also come with the Motion Xcelerator Turbo Pro for creating consistently crisp visuals and blazing-fast speeds for high-speed gaming.


The 2024 Neo QLED 4K lineup is powered by the NQ4 AI Gen2 Processor, which breathes life into almost any content, rendering it in stunning 4K resolution. Enhanced by Quantum Matrix Technology, the screen ensures impeccable contrast even in complex scenes. With the world’s first Pantone Validated display for colour accuracy and Dolby Atmos for an immersive audio experience, the Neo QLED 4K range of TVs raises the bar for an ultimate 4K experience.


Samsung’s QLED TV provides stunning picture quality with Quantum Dot technology. Boasting 100% colour volume, this TV ensures that colours remain true and vibrant at any brightness level. Its ultra-slim design blends seamlessly into any home, adding a touch of elegance to living spaces.


The world’s first glare-free OLED TV eliminates unnecessary reflection while preserving deep blacks and clear images under any lighting condition. Powered by the same formidable NQ4 AI Gen2 Processor, Samsung’s OLED TVs boast features like the Real Depth Enhancer and OLED HDR Pro, bringing picture quality to new heights.Additionally, with features such as Motion Xcelerator 144Hz ensuring smooth motion and quick response rates, Samsung OLED is the ultimate choice for gaming. Complemented by sleek designs, these OLED TVs elevate the viewing space.


Samsung’s UHD TV brings colours to life with Dynamic Crystal Colour technology, offering lifelike variations and subtle details in every shade. Motion Xcelerator keeps fast-moving action smooth and clear, making every game, movie, or show, more immersive and enjoyable.

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For latest news on Samsung India, please visit Samsung India Newsroom at For Hindi, log on to Samsung Newsroom Bharat at You can also follow us on Twitter @SamsungNewsIN

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