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Navratri Festivities and the ‘Light It Up’ Challenge Shake Up the Tower on Rise and Fall

MUMBAI, India–September 23, 2025: Amidst the constant race for money and power in the Rise and Fall tower, this week brought a festive twist as Navratri celebrations began. The Rulers and Workers got a special Chaat Corner, complete with vibrant outfits, music, and energy. While the Rulers enjoyed a lively Garba night together, the hustlers savored the treats and soaked in the festival vibes, giving viewers a rare glimpse of camaraderie beyond the usual competition.

Later in the week, the tower saw intense competition as Kiku Sharda, Kubbra Sait, and Nayandeep Rakshit battled to become the Ultimate Ruler. The Orient Electric ‘Light It Up’ challenge tested the contestants’ skill, strategy, and composure under pressure. Each Ruler paired up with a Worker: Nayandeep with Arjun, Kiku with Aarush, and Kubbra with Akriti. In a thrilling contest, Arjun’s performance stood out, earning him the win, while Nayandeep reclaimed his position as the Ultimate Ruler,asserting his dominance once again in the tower.

The episode showcased the perfect blend of festive joy, competitive spirit, and strategic gameplay, proving that in the Rise and Fall tower, every day brings a new twist.

In the game of Rise and Fall this week, the house is split between Workers and Rulers, with Bali, Aahana Kumra, Arjun Bijlani, Anaya Bangar, Aarush Bhola, and Akriti Negi hustling as Workers, while Dhanashree Verma, Aaditya Narayan, Kiku Sharda, Kubbra Sait, Nayandeep Rakshit, and Arbaz Patel hold the throne as Rulers. Watch daily new episodes of Rise and Fall for free, on Amazon MX Player at 12 PM and on Sony Entertainment Television at 10:30 PM.

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About Amazon MX Player

Amazon MX Player is India’s leading free, premium, ad-supported entertainment service. It offers a diverse range of award-winning web series, reality shows, popular international shows and a massive movie library across multiple genres. With a strong focus on original content, Amazon MX Player has launched some of the largest shows in India, which includes Ek Badnaam Aashram, Campus Diaries, Jamnapaar, Half CA, Bhaukaal, Raktanchal, Dehati Ladke, Who’s your Gynac, Sixer, Hip Hop India, Hunter – Tootega Nahi Todega and more. Amazon MX Player also offers a rich selection of international content dubbed in Hindi, Tamil and Telugu under MX Vdesi, featuring popular shows like What’s Wrong With Secretary Kim?, Daydreamer, Gangnam Beauty, My Girlfriend Is An Alien, Put Your Head On My Shoulder, Our Story, and more. The service has won multiple national and international awards for its award-winning content and marketing innovations. Amazon MX Player is committed to entertaining audiences with over 100 new shows through its compelling content slate spanning multiple genres catering to the taste of viewers across age groups.

About Amazon

The Amazon.in marketplace is operated by Amazon Seller Services Private Ltd, an affiliate of Amazon.com, Inc. (NASDAQ: AMZN). Amazon.in enables customers across India to shop for millions of products, make payments with Amazon Pay, and watch free entertainment content with Amazon MX Player.

Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking. Amazon Advertising, Amazon Prime, Prime Video, Fulfilment by Amazon, AWS, Kindle, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit amazon.com/about and follow @AmazonNews.

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